Confirmed recovery in luxury real estate in Paris: +69% at Junot in 2025

The Parisian luxury real estate market confirms its recovery in 2025, supported by growing demand for high-end family properties and luxury assets. In a context of interest rates falling below 3% and stabilized prices, the number of new potential buyers doubled in the first quarter of 2025 compared to the same period in 2024, making transactions shorter and negotiations more moderate.



Buoyed by this favorable climate, Junot recorded a remarkable increase of +69% in the cumulative value of transactions over the first quarter of 2025. The residential neighborhoods in which the market slowed the most in 2024 are those currently recording the most spectacular increases: +145% for the 8th, 16th, and 17th arrondissements, +132% for Neuilly.

But the recovery is confirmed everywhere at Junot: 56% in the 10th, 62% in the 18th, 78% in the 7th, 64% in Lille and 83% in Yvelines and Hauts-de-Seine (excluding Neuilly). And even the arrondissements that had suffered a very moderate drop in transactions, notably thanks to international customers - such as the Left Bank and the Marais - also saw significant growth: 18% in the 5th, 6th and 14th, 31% in the 9th, 35% in the Marais.

A market that has adapted: the “mithridatization” of buyers

For Sébastien Kuperfis, President of Junot, one word can shed light on this dynamic: "mithridatization." According to legend, King Mithridates VI protected himself from poisons by ingesting very small doses every day. This is what is called mithridatization.
Similarly, real estate project leaders seem to have become accustomed to political, economic, and geopolitical uncertainties. Rather than remaining static, they choose to act, to bring their projects to fruition, without waiting for perfect days; helped by easier and cheaper access to credit.

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Paris 8th – Saint-Augustin
169 m² apartment with 3 bedrooms sold turnkey to an American woman as a pied-à-terre in the space of two months for the cash price of 3,865,000 euros, or 22,272 euros/m².

Paris, safe haven for international investors

In an uncertain global context, Parisian real estate is establishing itself as a tangible and rare asset for international investors seeking to protect themselves from currency fluctuations. Purchasing a beautiful Parisian apartment – with a 100% loan, financed back-to-back, in-kind, and in multiple currencies – meets this objective. This should further boost the segment of apartments and private mansions meeting international luxury standards.

According to Nicolas Pettex-Muffat, Managing Director of Junot, "The Parisian market is a market of shortages, and real estate remains a safe bet. I'd bet more on an apartment in Paris than in New York right now.".

An exclusive partner of the Knight Frank group, with its Junot Fine Properties entity, specifically dedicated to supporting international clients, and a member of the Leading Real Estate Companies of the World, Junot assists foreign buyers with their acquisition projects in Paris.

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Paris 9th – Martyrs
Apartment of 112 m² with 3 bedrooms purchased in cash and without negotiation by Americans already living in the area for 1,450,000 euros, or 12,538 euros/m².

Accelerated development to support growth

In a recovering market, Junot continues to strengthen its presence and gain market share in Paris, France and Belgium:

- Opening of two new agencies: Courcelles-Ternes in Paris and Le Vésinet in western Paris.

- Junot Hauts de Seine Ouest/Yvelines exceeds €100 million in sales volume in the first four months of 2025. 79% of sales concern houses located in communities sought after by family clients looking for space and serenity.

- Acquisition of the Victoire Properties group in Brussels, strengthening its international network.

- Launch of Junot Châteaux & Patrimoine, a new offering dedicated to historic properties and exceptional properties.

- Rental & Management, 23% growth (first quarter 2025 vs. 2024) with 138 properties leased since the beginning of the year and €700 million in assets under management.

- Commercialization (notably the sale of buildings in bulk or individually) and Retail: recent activities at Junot, which are booming.

Faced with more responsive, better informed, but still demanding buyers, Junot confirms the accuracy of its strategy: combining reinforced local support, a controlled expansion strategy and the structured deployment of specialized services.

Paris 7th – Gros Caillou
Two-room apartment of 54 m² sold for cash at 945,000 euros, or 17,637 euros/m², exclusively to Americans looking for a pied-à-terre in this highly sought-after area.

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